Wednesday, March 17, 2010

"Pay-it-forward" Is it a business concept that works?



It's kind of funny. It's kind of odd. It took me to drive over a thousand miles to learn, or finally recognize that most business people do not grasp a simple concept of "pay it forward". In fact not only "do not" grasp this concept, but possibly "can not" grasp this concept.


So the question comes down to one of "Are you ready to pay it forward?"
The CAG exists for one main purpose, to "INVITE and EXCITE" people about the wonderful art and craft of ceramics.
The CAG has no ties or loyalties to any ceramic businesses. We love them all equally.
The CAG offers it's membership and subscriptions to our magazines for FREE
The CAG does not solicit or accept paid advertising in it's publications
Some business owners go "What?" But it's true. We want to create a sustainable business climate for the ceramic industry. One that stresses quality and creativity in the art form. This should not be so hard to grasp. But then when last month, a Portland, Oregon businessman, up and gave his multi million dollar business to his employees because he wanted to retire, people couldn't understand why. It was simple, none of his kids were interested, and he wanted it to continue on. The employees built the company, and they would have the most passion to continue it.
Those of us investing our time at the CAG have passion for ceramics. If YOU have passion for ceramics we are certain you will be interested to grasping the concept of "pay it forward" in your ceramic business too.
This summer we will be making a cross country tour, credentialing ceramic judges, and meeting with people where they are. When you hear of the meeting coming to your town, join us in our fireside chats! You wont regret it.

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