Intimidated?

I found this picture somewhere on the web of this giant phone. I realized as I looked at it, it reminded me of a major issue of our success in the ceramic industry. Making the contact, asking for the connect, and creating a new student base for your studio.

Ceramics is really not about a bunch of "one hit wonders". It's about getting absorbed into the art and craft of the industry. But we have to reach out and let people know what we have to offer. But be prepared to fascinate your intended audience. No matter what, ceramics can be made sound exciting, because it is. But do you believe it enough to buy into it. Call a retirement center and ask if you can come and do a "show and tell." Take EXCITING pieces with you, the invite them to get involved, all over again, and make some of these beautiful exciting things for yourself, or as gifts for family and friends. Call the private schools, ask to offer an art education class based from slipcast ceramics. Make sure they invest in brushes and paints when they come. You can be "nice" and let them use yours, or you can be "smart" and create a reason for them to want to do project after project. We lay out a lot of ideas for you to use, but if you don't give them a try, you will never know if they work for you or not. So pick up the phone and begin inviting people to re-discover the magic of ceramics. You really can't lose.