Sunday, February 21, 2010

Money - Naughty or Nice?


Sorry it has been 2 weeks since we last posted to the BLOG. We got really busy on some other projects here, and it got neglected, no excuses, just matter of fact.
So if this is a ceramic BLOG why is it about money? Because it is money that drives a part of the industry, but it is also money that dives a part of the industry into blind numbness.
The ceramic industry is what is known as a "Cottage Industry" made up mostly of small business people, most of them not even registered or licensed to do business, because at their level they don't need to be. Some people desire to draw a living out of their ceramic pursuits (I guess they never heard of the league of starving artists). Some want to grow and expand a business with employees and inventory and such. Most simply hope to make enough to cover the cost of their own addiction (that addiction being ceramics). And a few simply do it because it is their passion, and really don't care to make money out of it.
For the CAG it is all about passion of the art of ceramics. We are NOT a charity or a not-for-profit corporation. We are not a bunch of people thinking they should do something, but never acting on their thoughts. WE ARE a group or a league of people who share a passion for art. Everyone is a volunteer here. We want the most people to get the most out of ceramics, and so we are determined to do what we do for FREE. No gimmicks, no hidden agendas, no tricks, just a simple love for ceramics.
We are not saying that you should not endeavor to make a profit. Or if you do you are not showing your passion. this is our path, and it is different than yours. i had the fortunate opportunity when i was a young man as a manager in a major retail firm (FRED MEYER) to work directly with at times the owner and founder of the company, Mr Fred G Meyer himself. I will never forget one day sitting in the corporate office with a group of other managers and execs with Mr. Meyer. he reminded us all that profit was not a dirty word. in fact any intelligent consumer would not expect you to run your business without making a profit, it would be nonsense. But he also said "Do not take advantage of your customers, they allow you to stay in business."
One of the many purposes of the CAG is to help give you insight to building a sustainable business in ceramics that will last for years to come. We are sustainable through your support of what we do. We wish you well. And if someone says to you the CAG can't offer their services for FREE. Say "Oh, really? OK I'll take my chances and you wait and see." They wont listen to you anyway, and in the meantime your business and desire will surely grow!
FINAL NOTE: Did you see what the man did with his business in Portland, Oregon . . . he gave it away. Love those kind of stories.

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